The hike in price of the raw materials has left the French automaker Renault with no choice but to increase the cost of its latest hatchback “Pulse” by two percent which would be effective from March across the country.
“The Pulse has been received very well by our customers and we have received a large number of inquiries. In the face of rising input costs we have no option but to pass on a part of the cost to our customers,” Renault India Managing Director Marc Nassif said.
Renault, started by Louis Renault along with his brothers Marcel and Fernand, is one of the largest French automobile manufacturer globally. Renault has been in the automobile business since the late 1800s. The Renault Pulse was brought into the domestic market in January. It was launched at the Auto Expo 2012 held at Pragati Maidan, New Delhi at an introductory price of Rs. 5 .77 lakh (ex-showroom Delhi) where it has received overwhelming response from the various car enthusiast.
“The Pulse has been received very well by our customers and we have received a large number of inquiries. In the face of rising input costs we have no option but to pass on a part of the cost to our customers,” Renault India Managing Director Marc Nassif said.
Faced with the soaring input costs, the company has decided to increase the cost of Renault Pulse by 2 percent. The Pulse hatchback will be available at 41 dealerships across the country with a new price tag from 8th March 2012.
The other offerings of Renault such as the Fluence , Koleos etc. won’t be affected with the price hike. The price hike is only meant for the Pulse hatchback of Renault.
The French automaker has a manufacturing plant at nearby Oragadam where it jointly operates with Japanese automaker Nissan Motors. In order to meet the increasing demand, it plans to open 100 dealerships and introduce three more products by the end of this year.
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